Armani

Giorgio Armani S.p.A. (pronounced [ˈdʒɔrdʒo arˈmaːni]) is an Italian fashion house founded by Giorgio Armani which designs, manufactures, distributes and retailshaute couture, ready-to-wear, leather goods, shoes, watches, jewelry, accessories, eyewear, cosmetics and home interiors. The brand markets these products under several labels, from the most expensive to the most accessible.:^[1] Armani Prive, Giorgio Armani, Emporio Armani, Armani Collezioni, AJ | Armani Jeans, AX | Armani Exchange. The brand utilizes the association of the Armani name with high-fashion, benefiting from its prestige in the fashion industry. By the end of 2005, estimated sales of the company were around $1.69 billion. Armani is the fastest growing fashion brand.^[2]

Giorgio Armani is planning, in collaboration with Emaar Properties, a chain of luxury hotels and resorts in several big cities including Milan,^[3] Paris, New York, London, Hong Kong, Los Angeles, Tokyo, Shanghai, Seoul, Dubai.^{[citation needed]} The company already operates a range of cafés worldwide, in addition to a bar and nightclubArmani Collezioni (formerly Giorgio Armani Le Collezioni) is a sub-label. The line is more expensive than Armani Jeans and Armani Exchange, but less expensive than the high-end, ready-to-wear line Giorgio Armani and the haute couture line, Armani Privé. The main difference between Emporio Armani and Armani Collezioni is that the former aims at a younger age group and focuses on each season's trends like other designer brands in Milan fashion week, while the latter is a former & business style aimed at an older age group . The logo is usually displayed black written on a white label, but often varies. "Armani" being larger and "Collezioni" underneath it. It provides made-to-measure tailored suits and shirts where every element can be chosen. In addition to being sold in the two freestanding boutiques (which feature the Collezioni line exclusively) in Milan and Paris, Armani Collezioni is sold in high-end department stores including Barneys New York, Holt Renfrew, Bloomingdale's, David Jones, Harvey Nichols, Harrods,Neiman Marcus, Nordstrom, Saks Fifth Avenue and more recently, Lord & Taylor. Last year, a sporty line of this label has appeared named "Armani Collezioni Active" in the same way as the EA7 line from Emporio Armani line..